Marketing Deliverables
Liberty University Brochure
This college brochure is for the non-traditional student interested in Liberty University Online. Generally, this target audience is older in age and is looking to have an education they can manage in their busy lives. The colors, fonts and logos are in line with the school's branding, while the images of other non-traditional students give the viewer someone to relate to. The first image includes the flap panel, back and front panels respectively. The second image includes the inside left, middle and right panels. This is a 8.5 x 11 tri-fold brochure.
Fresh Market Poster
This piece is designed to be a creative poster where customers shopping at the Fresh Market can look at while waiting in the check out line. With large graphics and colors mimicking those used on the Fresh Market website, the poster tells of new recycling efforts to help preserve the environment. The big idea is to create good will and a positive image among the company, in order to give the customers another reason to shop at the Fresh Market and feel good about doing so. This is a scaled down version of a 18″ x 24″ piece that would hang in the check out line under the cashier or on the wall ahead.
Roberto's Pizza Ad
Roberto’s Pizza Shop is introducing its new Neapolitan Pizza. This is an example of a half page magazine or newspaper print ad that the company may use to advertise their new pizza. Complete with a call to action, contact information and coupon.
Tourism Pieces
This is a tourism tri-fold brochure I created for my hometown Nassau, Bahamas. The bright colors and images reflect the atmosphere of the islands and also highlight different aspects of the Bahamas. From the culture and people to the food and wildlife, there is always something to see and do.The first image is the outside cover opened flat. The second image is the entire inside of the brochure opened flat.
These posters exemplify the beauty and unique elements of the country of Iceland and the state of Hawaii respectively. I made an effort to use colors that compliment each other, balance with the graphic elements and bold typeface in order to bring each poster together.
Business Cards
Business cards are both a professional and easy way to share your contact information and start conversation with people. These business card samples identify with the character of the business they are made for.
Note: the front of the card is on the left and the back of the card is on the right.
